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Corporate Onboarding

Optimized the sign-up flow to enhance the efficiency of the process

As the lead designer for this project, I collaborated closely with the product manager, engineers, marketers, and senior business stakeholders to identify and improve key focus areas along the sign-up journey for the B2B2C product at Wolt, Wolt for Work.

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Corporate Ordering

Empowered user’s flexibility with dual-payment options

An ongoing challenge identified by the team, was that users paying with the invoice payment method faced limitations on increasing their basket size due to policy restrictions.

The team introduced a multi-payment feature for Wolt for Work (WfW) orders, enabling users to combine the invoice payment method with a personal credit card. I inherited this project with the basic work completed, and led the team to completion, ensuring different aspects of the product marketplace where taken into consideration.

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Insurance Sales Consultation

Redefined the insurance buying journey through app-driven knowledge

As the lead designer for this project, I collaborated closely with the product manager and engineering manager to identify key focus areas along the customer journey.

We formulated a comprehensive development strategy aimed at achieving our objectives, ensuring a seamless and trust-building experience for users navigating the complexities of life and health insurance through CLARK's platform.

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Additional case studies available upon request

B2B, FinTech, InsurTech, HRIS, Hospitality